News Selling

How to set reasonable selling expectations

Here is the scoop on selling your Florida home broken down into twelve key points.

You can prepare your home for the market.  The simplest preparation does not cost a lot of money. Things like de-cluttering and de-personalizing your home (think, show your home, not your stuff!).  The most basic preparation step is the most important – clean.  If you can smell it, you can’t sell it!

Little girl washing a window. Kids clean the house. Children help at home. Toddler kid cleaning windows and doors standing on a ladder. Child helping with housework holding sponge and soap bottle.

Expect prying eyes!   Lets face it, buyers are going to look.  And buyers are most often strangers – even to their real estate agent.  They will open drawers. They will peer into closets.  The will look in the garage.  Put away valuables, firearms, medications and personal information/documents.  Think safety, security and even identity theft.   A real estate agent can’t surveil every person who enters your home a 100% of the time even though they may try!


Let Your Realtor handle things.  It is not desirable for you to bird dog prospective buyers.  It is not necessary for you to “highlight” or act as a tour guide.  Take a walk. Remember, loose lips sink ships…or at least may give away negotiation positions or even price.


Price should reflect three things if a seller is motivated: condition, location and competition.


Its all about numbers:  30-10-1, for instance.  In 30 days you should have at least 10 showings and 1 realistic (even if not accepted) offer. If not, look at price.

You can’t price too low, really!  You are not required to accept any offer.  If you price low, you may receive multiple offers with buyers competing with each other.


You can price too high! See 30-10-1 above!

Be Flexible:  Showings are necessary to sell, don’t tie your realtors hands.  Accommodate reasonable showing requests (2 hours notice).  Conditions like 24 hour notice, or requesting that list agent must be present for all showings are obstacles and will defiantly increase your homes time on the market and potentially inhibit your perfect buyer from seeing your home at all.

ties hands

Second showings confirm “good.”  Whether the subject property is in the running or its being compared to another potentially better property.

Don’t scoff at a less than full price offer.   An offer that is reasonable, yet not quite “there,” is potentially the one…it is just in the “lets talk” stage!


Expect contingencies.  In particular expect an inspection contingency and anticipate little repairs.  Do them up front because multiple little things can cost dollars later – or even a sale.  And if there are issues, that can’t be fixed, disclose them up front and consider them in pricing.

home repairs

Choose the right real estate agent.  In Miramar, Florida call or text me at 954-850-3381. If you are some other place, think local, knowledgeable, full time.   Your real estate agent should be able to provide the details in the above major points.

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  • admin
    February 1, 2015 at 6:40 pm

    The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters

    • admin
      February 1, 2015 at 6:41 pm

      The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters